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HP City of Dreams’ “Live Our Dreams, Fly Our Flag” Design Competition


  • SumoMe

HP is inviting Singaporeans to participate in the HP City of Dreams “Live Our Dreams, Fly Our Flag” Design Competition that will give you the opportunity to display your creative works in front of the entire nation this National Day!

Designers, artists, creators, animators and anyone who has a passion for creativity and a vision for Singapore are invited to see their dreams come to life in an explosion of nationalistic pride as HP celebrates its continued commitment to offering an abundance of opportunities for the development of local talent.

This year, in conjunction with National Day and HP Singapore’s 40th Anniversary, HP will continue the HP City of Dreams campaign, as it continues to be a platform that encourages and motivates youth to express themselves through mediums that best resonate with their style and personality. This year, through flag inspired designs, the campaign will channel youthful passion, creativity and nationalistic pride to move the nation to celebrate their love for Singapore together.

Serena Yong, general manager, Personal Systems Group, HP Singapore said, “HP is always excited about providing platforms that enable us to unearth such raw talent. We want to give Singaporeans the opportunity to bring their dreams to reality and to celebrate who they are – as children of our nation, as Singaporeans, as our future – and we believe that the National Day experience will reinforce their patriotic spirit and give them an opportunity to fly our flag on a canvass that speaks to them.”

Now in its seventh year of partnership with the National Day Parade (NDP) Committee, HP continues to drive its leadership in the youth and digital expression space.
This year, HP has elevated the program and brought a new dimension to the partnership with the HP City of Dreams “Live Our Dreams, Fly Our Flag” Design Competition.

Young designers can choose to join any one of the four categories open to the public :

  1. Design of animation
  2. Video
  3. T-shirt and
  4. Bag

…..all inspired by the Singapore flag. The design competition will run from 26 May to 9 July 2010, and winners of the competition will be announced on National Day.

A microsite has also been developed to engage with the young and tech-savvy crowd at hpcityofdreams.ndp.org.sg

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